Expand your digital footprint and boost sales with integrated strategies.
The goal of our digital solutions is simple: to help you reach new target audience members and drive more repeat business among current customers. Our team of digital specialists wake up every morning excited to help brands accomplish these goals. We utilize the best SEO practices, targeted digital advertising, and personalized email marketing to propel you to the top of your industry’s rankings.
A Strong SEO Foundation
A strong online presence begins with Search Engine Optimization (SEO). SEO is the process of improving your organic website traffic and overall visibility by utilizing search engines, such as Google or Bing. Essentially, SEO techniques serve as a way to increase the odds of customers finding your business when searching for related products or services. That also means it can be a helpful tool for outranking your competitors online.
Organic search accounts for 51% of all website traffic across the internet and 73% of traffic to business services sites.
At Asen, we work with your team to create custom, effective digital strategies based on your brand’s unique position in the marketplace. Here’s how we do it…
Tells Google what your pages are about to help with search result aggregation
Carefully-Chosen Heading Tags & Keywords
Helps you rank better among the search terms your customers use
Expands your site’s organic search reach and gives your domain authority
Website Speed & Performance Optimization
Improves search performance and user-experience
Connecting Your Business with Google
Gives your brand an online “face” and measure your site’s overall performance
Digital Advertising Services
“Do I need digital marketing for my brand?” The short, easy answer is: yes! Today’s consumers spend a great deal of time online. No matter your industry or company size, an effective digital strategy is a critical tool for staying top-of-mind among your audience.
Every day, we use digital advertising to help expand our clients’ reach and ROI. We use detailed targeting and creative assets to drive the actions you want from your audience.
Our digital “gurus” will work with your team to choose the best platforms for your brand to advertise on, develop compelling creative, and continually measure and analyze the performance of your campaigns.
Our team is ready to create profitable digital marketing campaigns that will work in collaboration with your website and other marketing efforts to accomplish your goals.
Paid search advertisements show at the top of Google (or Bing) search results above organic search listings. Through careful research and constant observation, we’re able to target keywords and phrases your ideal customers are searching for. Paid search is an unmatched method for reaching prospects that are on the verge of making a purchasing decision.
The Google Display Network can help you reach people while they’re browsing their favorite websites, watching a YouTube video, checking their Gmail account, or using mobile devices and apps. Our digital marketing specialists will work with your team to find the right placements for your ads, utilizing advanced targeting methods to reach your audience wherever they may be.
Social Media Advertising
Social media has opened the doors for businesses to easily and affordably target people with varying interests, job titles, and browsing habits. By showing ads to users on Facebook, Instagram, LinkedIn, YouTube, and more you are able to narrow your focus and showcase your brand only to those most likely to convert.
Email marketing also plays an integral role in any digital marketing strategy and often achieves the highest engagement rate among the various online marketing practices available. Utilizing email to contact current customers, online form submissions, and newsletter sign-ups helps to stay of mind, ultimately leading to greater brand awareness and increased sales.
While digital advertising is extremely important in generating more leads, there must also be a focus on creating high-quality, relevant content to boost organic rank in search engines. This process typically begins with keyword research. Once the keyword research has been conducted, we develop blog posts, infographics, and other content in order to rank higher in Google for relevant searches.
For client convenience, we offer consultations in both CRM Management and List Development/Maintenance. Helping clients take control of their customer database and develop automated funnels that convert is just one of the things we do best!
Our team of marketing and digital specialists have a broad technological skill set and utilize the industry’s top tools in order to provide you with the best results.
We’re a full-service, digitally-progressive agency that values open communication, collaboration, and big-picture strategy.
Ready to kick-start your digital marketing efforts?
We are too! Shoot us a message below, and we’ll be in touch within 24 hours.