AGI

With more brands to choose from than ever before, consumer expectations have skyrocketed across most industries. But over the past 50 years, facility branding manufacturer, AGI, has remained committed to providing experience beyond expected in everything from retail signage and wayfinding systems to interactive technologies and proactive maintenance solutions.

Web Development
Landing Pages
Trade Show Booths
Sales Collateral

Photography
Videography
Email Marketing
Branding

Strategy & Consultation
Print Ads
Product Launch Campaigns

The Goal

AGI came to Asen in 2008 after learning of our winning industry experience. During initial conversations, the team shared their primary goals of a) providing their customers with a seamless, full-service facility branding experience and b) enhancing AGI’s overall awareness and perception.

After decades of developing proven marketing strategies, stand-out designs, and results-driven campaigns, our team was more than up to the challenge. So, we partnered up and got to work on services ranging from custom content creation to as-needed branding upgrades.

Ads, landing pages, video scripts, brand updates… We’ve done a little bit of just about everything for this valued partner.

The Journey

AGI goes the extra mile in their customer relationships because they understand what’s at stake… and that’s exactly how we view our partnership with them. We understand that even the smallest details can make a big difference, especially in the facility branding industry.

With this in mind, we set out to help AGI achieve their goals by serving as an extension of their internal team wherever and however needed.

Facing Challenges & Finding Opportunities

Addressing challenges and identifying new opportunities is an important part of our work with AGI. In the beginning, one challenge AGI faced in particular was maintaining a consistent brand identity in a complex industry.

With so much going on in their daily operations, fine-tuning a consistent brand story and finding the most effective ways to deliver it just wasn’t their priority. A lot of their team’s time was allocated to tasks like customer relations, project oversight, and other internal operations… creating a need for design and marketing delegation. That’s where Asen came in!

Helping the Sales Team Thrive

Together, AGI and Asen have strategized on how to: improve the brand’s online presence, capture customer attention, showcase bold work experience, effectively communicate service offerings and benefits, and much more. As a result of these strategy sessions, we’ve provided custom photography, full-service video production, and multiple campaign components that continue to aid in their sales teams’ efforts today, such as informative brochures and engaging presentations.

Prioritizing Efficiency During Every Project

AGI’s market is fast-paced and always expanding. They needed a partner who could give the brand the time and attention it deserves while remaining responsive and achieving project goals on time. Because of that, we knew how important it would be to help them keep projects moving as quickly as possible without compromising on quality.

Ads, landing pages, video scripts, brand updates… We’ve done a little bit of just about everything for this valued partner and always appreciate the opportunity to continue producing high-quality work with them.

The Results

Today, this rapidly-growing company is a leader in their market. Year-round, AGI’s team knows they can call on us for anything from simple design assists to full-service project support. After more than a decade of collaboration, we’ve developed many mutually-beneficial relationships within the company and their brand has seen many, many upgrades.

Moving forward, we’re excited to continue working with AGI to enhance their branding and marketing efforts, communicate their value effectively, and improve efficiency on an ongoing basis. As to their future as a company? Let’s just say AGI is always growing and expanding… You could call them an “opportunistic” partner!

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