Blog - Asen Marketing

Data Makes Marketing Better

With the recent revelations about Facebook's data leak, there's been much discussion lately about how much data Facebook and other platforms, like Google, have about their users. Without a doubt, this data in the wrong hands can have consequences for society as a...

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What We’re Reading & Watching at Asen

Being in the marketing industry requires at least a slight knowledge of most things pop culture. So, it's not surprising that here at Asen, we're all keeping up with the newest entertainment. Take a look at what shows, books and movies we are all enjoying this month!...

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The Magic is in The Strategy, Not The Tactics

One of my personal favorite posts here on the Asen blog is Brookney’s post about the infamous Silver Bullet. Sometimes it’s the viral video or the shiny new app Brookney mentions. But the most dangerous silver bullet is when it’s a single marketing tactic a brand is...

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Maximize Your Budget

It might seem a little early to start planning for 2018. We JUST finished summer and we’re getting ready to enter the fall season. But now that you’ve thought about it, you realize there are only a couple of months left in the year, and you have a slight bout of...

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It Takes a Team

Many individuals with varying talents work within the marketing world. You’ve got strategists, creatives, account execs, developers and so on. The winning combination of an all-star marketing team mixes varying personalities and skillsets with two important variables...

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Breaking Stigmas

It goes without saying most industries are stereotyped. For those stuck within those industries it can be challenging to change outside perspectives without the help of a little storytelling. Prospects, clients and even your own employees want to understand who you...

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Hairdressing Tips (for photoshop)

One of the hardest things to make look natural when removing or changing an image background from a portrait is the hair. If you only use the standard photoshop tools and techniques, you’ll end up with results that look obviously fake or clipped. Take the image below...

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Ordinary SEO Strategy vs. Extraordinary SEO Strategy

Every digital marketer and their clients know what they want from SEO: to rank for a core set of keywords and watch the leads and customers pour in. The problem is most either don’t know or aren’t willing to do the things they need to do to get there. Moreover,...

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