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The Top 6 Social Media Platforms, Explained
…unique selling points of each. 1. Facebook In 2021, Facebook the company officially underwent a name change to Meta, but the social media site has kept its original name. While…
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The Social Media See-Saw: How Posts & Ads Work Together
…Benefits of the Organic-Paid Combo As a full-service agency with extensive social media marketing experience, we understand organic and paid strategies often work together to elevate our client’s campaigns and…
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Our 40 Story: A Look Back at the Archives
…were the dial-up to digital marketing, the 2000s were a complete digital revolution, filled with dot-com dreams coming true and disruption at every turn in the marketing world. The “half-way”…
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These Social Media Trends are Making Waves… Is Your Brand Ready to Dive In?
…When you combine sophisticated keyword strategies with highly-targeted campaign data, the result can be a dream come true for marketers and brands. While TikTok’s search ads product isn’t quite ready…
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Cyber Security Tips from a Professional Technologist
…Wi-Fi network and you go to your bank’s website. You may type in the correct URL (ExampleBank.com) and expect to go straight to the site as usual. However, if you’re…
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Your Ultimate Holiday Gift-Giving Guide
…the world… but like all good things (cough, cough: marketing), it comes with a price to pay. Like marketing, gift giving is an investment. Business owners invest in their brand,…
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Data Makes Marketing Better
…demographic data and geographical data. An example of this would be targeting attorneys in a 5-mile radius around Atlanta, GA. As another more complex example, we could target attorneys in…