Posts
Buyer Personas: A Quick Guide to Finding Your Ideal Customer
…them? How should I communicate with them? Enter: The buyer persona. A buyer persona is a fictional representation of your ideal customer based on the demographics, interests, and values of…
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How to Use Today’s Top Social Media Platforms for Your Business
…Age? Gender? Level of education? Income range? Interests? Purchasing habits? Forming a clear buyer persona is key. From there, you can learn which social media platforms your audience is likely…
…opportunity for engagement! A “Do Good” Mentality As their comprehensive brand partner, our strategy for Tandur was complete with social media marketing, organic posting, and a sprinkle of PR (just…
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The Importance of Networking & Being Everywhere
…in contact with has seen your face, heard your voice, heard about your company, seen your company’s name, etc. Those that already knew/heard of you? They are seeing and hearing…
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Conversion Rates 101: The Basics
…mean that your site or landing page design is making it difficult or inefficient to complete tasks. However, improving your conversion rate isn’t a “set it and forget it” type…
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Calculating Your Marketing’s ROI
…the nail on the head when it comes to calculating the exact ROI of your marketing efforts — but getting close can be extremely helpful. The Benefits The primary benefit…
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5 Costly Marketing Habits to Break in 2021
…may not value social media is because they don’t see the potential that can come from using today’s most popular platforms to generate conversions (i.e. more money!) over followers. Chris,…
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Drive Brand Value with Strategic Social Media Ads (Beyond Facebook)
With so many consumers online these days, every digital marketing plan should include a strategy for advertising on social media. While promoting your brand organically, interacting with the community, and…
Case Studies
Dead End BBQ
…came to Asen with a primary goal: Drive brand awareness in a highly competitive market. *social templates/graphics The Journey Our first step was aligning with Dead End on priority action…
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50+ At-Home Activities for Quarantine
…(Movie, Action/Adventure) Unorthodox (TV, Drama) The English Game (TV, Historical Drama) Uncorked (TV, Drama) Knives Out (Movie, Mystery/Comedy) Late Night (Movie, Comedy) Dark Waters (Movie, Drama/Thriller) Multiplayer Mobile Apps Trivia…