Posts
5 Foundations for Generating Positive Word-of-Mouth
…internal company culture that is positive and supportive is another good way to prevent negativity from being unintentionally spread within or outside of your company. Attitudes are contagious, so cultivating…
Posts
Play Together to Stay Together: How to Improve Retention (Part 2)
…free time. When possible, company events should happen on company time. If they’re forced to use their already-limited free time, they may end up resenting it and the benefits could…
Posts
The 4 Phases Of The Marketing Funnel
…favorable to our brand over the competition. Marketing Tool Samples: SEO, Search Engine Marketing (SEM), Website, Customer Service Engagement Phase: Prospects enter into a relationship with your brand Once a…
Posts
What’s Your Website’s Love Language?
…your relationship with your website. P.L.U.S.H. isn’t perfect (no relationship is!), but it’s a great guide for easily maintaining a happy, healthy, and secure site for many years to come….
Posts
Why You Should Address Your Brand BEFORE Marketing
…investment, but it’s the best way to ensure a higher return on your marketing long-term. Even when your company isn’t actively marketing, effective branding will: Improve perceived value of products/services…
Posts
Strive to Help Others Thrive
…local homeless community. Just over four years ago, CareCuts of Knoxville started serving its local homeless community. Since then, this nonprofit has been providing free salon services, meals, clothing and…
Posts
Answering the Age-Old Question: Does Size Really Matter?
…things this way” in a meeting, pay close attention to whether it’s because the strategy works or it’s comfortable. Already searching for an agency? Do your research! Come prepared to…
Posts
Your Ultimate Holiday Gift-Giving Guide
…the world… but like all good things (cough, cough: marketing), it comes with a price to pay. Like marketing, gift giving is an investment. Business owners invest in their brand,…
…open line of communication. From beginning to end, both Asen and the Elo team are involved in our process for producing high-quality videos. Their team sets up case study candidates,…
…multifaceted marketing plan centered around… Niche Campaign Targeting Thought Leadership Content Generation Community Relationship Building Engaging, Educational Videos Promotional Campaign Management Purposeful Packaging Design Healthcare Success Stories “Asen’s exceptional communication,…