Pay-per-click ads that reach the right customers.
Pay-per-click advertising puts your brand at the top of search results, and you only pay when someone clicks. The key is making sure the right people are clicking and ready to buy, like they were for a regional retail brand that saw a $23 return for every $1 spent on ads with Asen.
Strategic PPC Ads Management
Running ads without a clear strategy behind them is one of the fastest ways to burn through a marketing budget. Asen builds and manages pay-per-click (PPC) campaigns around your brand and business goals, so your ads work harder to bring in customers who are ready to buy.
Search Engine Marketing (SEM)
Running targeted paid search campaigns on Google and Bing that put your brand in front of customers at the exact moment they’re searching for what you sell.
Remarketing Ads
Staying in front of shoppers who have already visited your site or engaged with your brand, bringing them back with timely, relevant ads when they’re ready to make a purchase.
Shopping Ads
Showcasing your products or services directly in search results with scroll-stopping shopping ads that make it easy for customers to find, compare, and choose your brand over competitors.
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Our Process at a Glance
Brand Discovery
First, we learn about your brand, audience, and goals, so the paid search strategy we recommend is aligned with what drives your customers to buy.
Keyword Research
Your search environment and competitive landscape are evaluated to identify the highest-value opportunities within your ad spend.
Ad Development
Creative ads are developed with visuals and messaging that speaks to what your customers care about most, giving them a clear reason to click.
Campaign Setup
Campaigns are structured with precise audience targeting, ad groups, and bidding strategies designed to reach the right people at the right time.
Launch & Monitoring
Campaigns go live with active monitoring in place to catch early performance signals and make adjustments where needed.
Reporting & Optimization
Performance is reviewed and refined regularly, and clear reports connecting your ad spend to measurable KPIs are provided by our team.
Related Digital
Services
The most successful consumer brands don’t rely on just one digital channel. Explore other digital marketing services that work with PPC ads to drive growth.
Programmatic Ads
Most consumer brands leave reach on the table by only advertising on one or two channels. Programmatic ads make sure your brand shows up everywhere your customers are, like they did for a regional retail brand with a $23 return for every $1 spent on ads.
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Social Media Ads
Your customers are discovering new brands, reading reviews, and making purchasing decisions on social media every day. Paid social ads keep your brand in those conversations, like they did for a private healthcare brand when we drove consultations for an average cost of just $44 each.
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Email Marketing
For consumer brands, the inbox is one of the most direct, cost-effective tools for building loyalty. Asen’s email marketing strategies are built to engage audiences — the kind of approach that helped one restaurant brand achieve a 35% open rate (nearly double the industry average).
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Ready to reach more of the right customers?
A short discovery chat can help determine if Asen is the right digital marketing partner for your business.
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