Case Studies
BariLife
…new website came together beautifully— combining their bright, energetic palette with seamless UX functionality and sales-driving e-commerce features. In addition to a UX enhanced website, BariLife also had a need…
Posts
10 Marketing Must-Reads for Brand Success
…tools like brand decision trees to simplify complex brand choices Create a branding strategy for a client or company that targets a blue ocean Begin to comprehend the new four…
Posts
The Tea on Turning 40
…company Paul Scoonover & Associates (PS&A), Asen went from exclusively offering illustration and airbrush design services to being a comprehensive marketing partner with full-service capabilities. During this time, the company…
Case Studies
ChoiceSpine
…appeals to the spinal surgery community and continues to paint them as the powerful, innovative company they work hard every day to be. Once their new website was up and…
Posts
BWB: Neighborhood Barre Edition
…care where you come from… we just want you to feel comfortable. We have a whole spiel for first-timers, especially if we can tell they’re nervous, that just completely puts…
Posts
Play Together to Stay Together: How to Improve Retention (Part 2)
…free time. When possible, company events should happen on company time. If they’re forced to use their already-limited free time, they may end up resenting it and the benefits could…
Case Studies
Midlab
…reach new heights every day. With their new branding, sales strategy, and lead generation process in place, Asen helped Midlab generate new leads and handle follow-up communications more efficiently than…
Posts
10 Things to Consider for Next Year’s Marketing Budget
…a product campaign that ties into the Olympic games, which happen every four years. New product/service launches. If your company is planning on rolling out new products or services this…
Posts
Maximize Your Budget
…around 11% of a company’s total budget, but percentages vary by industry. Do some research and compare. Knowing what the average is for your industry is helpful and can give…
Posts
Spark MORE Growth in 2022 with SMART Marketing Goals
…more in the coming year? SMART Marketing Goals Let’s start with a few common goals for marketers: Increase brand awareness Generate high-quality leads Gain recognition for thought leadership Increase customer…